Software is your future and we help you shape it

Our strategic consulting services provide the roadmap for your digital impact. From defining your vision to implementing tailored solutions, our approach is comprehensive and collaborative.

We unlock your potential with value driven consulting

With an eye for innovation and practicality, our expertise spans idea generation for digital services or business models, selection of tools and software, and the seamless transition of offline businesses and processes into efficient, scalable digital solutions.

GDCh e.V.

How we developed an App for +30,000 chemists

Pieroth AG

Streamlined online shop for a pioneering wine distributor

PGM Art World

Modern tech meets modern art

Vetevo

Theme overhaul - Shopify Plus

Our consulting process

Conquering challenges together

Strategy

A thorough understanding of your business is key to solving the challenges you face. Through meticulous research and analysis we identify your business’s strengths and weaknesses, and develop ideas to explore untapped opportunities and navigate potential roadblocks.
Market analysis
Needs analysis
Define objectives
Ideation workshop
Project roadmap

Concept

We work closely with you to make your vision viable; combining your unique selling points and our market intelligence into a reliable and intuitive product, website, or online store.
Unique value proposition
Concept validation
Min. viable product
Feature prioritisation

Customer

Our team works to understand your existing customer as well as identify and validate future customers. Through user testing, we ensure your digital product meets their needs by solving real problems.
User validatiom
User testing

Technology

Our team works to understand your existing customer as well as identify and validate future customers. Through user testing, we ensure your digital product meets their needs by solving real problems.
Technology assessment
Technology consulting
Integration planning

Management

We'll oversee your project from start to finish, coordinating with all stakeholders to deliver on time and within budget. Our experienced product managers identify opportunities for improvement and expansion at every stage, securing a successful launch and lasting market impact.
Product management
Risk management
Stakeholder management

Our tech stack

Shopify

We use Shopify to build flexible and scalable e-commerce platforms, delivering user friendly online stores that enhance the shopping experience and drive business growth.

Webflow

Webflow enables us to craft custom, responsive websites that align seamlessly with your branding and objectives, resulting in a polished and effective online presence.

And...

We recognize that off-the-shelf solutions may not fit all your needs, which is why we provide fully custom code solutions. From bespoke apps and complex websites, to specialized integrations for your storefronts, allow us to bring your vision to life.

Think strategically, Act pragmatically

Our clients greatly appreciate our expertise because we lay the foundation for successful projects and overcome complex obstacles on their behalf.

Data Driven Solutions

We leverage data and analytics to make informed decisions and drive results.

User Centricity

Without your customers, you wouldn’t exist, so we ensure our goals align with user-friendly practices.

Collaboration

We involve all stakeholders in workshops and design sprints and help you with internal marketing.

Agility & Adaptability

We stay up-to-date with industry trends and best practices and embrace change.

Innovation & Creativity

We champion new approaches to the norm in order to deliver cutting-edge solutions that delight.

What our clients say

“We chose Especial for 2 reasons: On the one hand, they are very familiar with the JAM stack that we want to rely on in the future. On the other hand, they offer fair billing based on work done in the project phases – agile and flexible service. I always look forward to our weekly meetings.”
Dr. Maximilian Bräutigam
Chief Digital Officer at GDCh

"Especial was exactly the right partner for our relaunch. They supported us with all challenges related to design and associated technical services and always delivered on time. I look forward to expanding Pieroth’s digital offerings and on a continued partnership with Especial."

Nicolas Johansson
Digital Manager at Pieroth AG

“Especial – what a force of nature! They came up with great ideas to re-organize our B2C and B2B E-Commerce. The B2B catalog gives us a leg up over competitors and is even attracting new partnerships!"

Jörg Kühn - ThomasInhaber
Owner of PGM Art World

Your big questions

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Hey there!

We’d love to connect with you. If you prefer, you can email us at hello@especial.digital
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