Blog

What is GatsbyJS?

What is Gatsby JS? Gatsby is a modern, React-based open-source framework for creating high-performance marketing, content or e-commerce web...

Especial joins the Hygraph Partner Network

We are pleased to announce the formalization of our entry into the Hygraph partner network. About Hygraph Hygraph (previously GraphCMS) i...

Shopify B2B – how to approach selling to businesses with the Shopify eCommerce Platform

New B2B features are available to all merchants on the Shopify Plus plan, further enabling the viability of B2B eCommerce on Shopify. These ...

10 Stellar Shopify Examples

It’s true, Shopify is a highly functional and highly capable E-Commerce platform that can make a vast amount of your online store dreams com...

Five Tell-Tale Signs That It’s Time To Migrate

Birds just know that it’s time to fly on to more tropical lands when the season is getting cooler. It’s the same when migrating / re-platfor...

Shopify Login

How to log in to your Shopify (Plus) account Having troubles logging in to your Shopify (Plus) account and want to know how to do so quickl...

3 Brilliant B2B eCommerce Platforms

Ever asked yourself 'How do I get my products/services onto my own eCommerce store but only sell to other businesses?' It's a fair and impo...

Shopify Editions – Connect to Consumer (Summer '22)

Calling all Shopify developers! How do you feel about the updates that Shopify has made on their platform or are in the process of making? O...

Is Headless Shopify the right choice for you?

Choosing a Headless approach for your online store is not the right choice for everyone. How Come? Shopify and the Shopify ecosystem, with...

What is BigCommerce?

BigCommerce is an E-Commerce platform. It hosts businesses that want to have an online store, or who already have an online store but would ...

Personas in eCommerce: Who are those that buy from my online store?

A basic prerequisite for the success of a company is that it knows its customers and their needs. This means that you need to know your targ...

The Basics of Turning Customer Support in eCommerce into a Profit Center

Customer support is always a bit of a touchy subject for business owners. They want to offer great customer service, but they don't know how...

Your Legacy E-Commerce Platform Comes with Hidden Costs

Legacy platforms are old technology, computer systems, or applications that are (surprisingly) still in use – and they are a widespread phen...

Shopify Flow – How to Automate Your Online Store

Automation of business operations is crucial. If you have an online store and use Shopify, you should certainly consider incorporating Shopi...

Kanban – Optimizing Processes One Task at a Time

We recently posted about a software development method called ‘Scrum’. It’s a massively agile method, and we’ve outlined the great benefits ...

5 Fresh Examples of Augmented Reality in E-Commerce

This is cool factor 100. Augmented reality and virtual reality are what brands (with the necessary budget) are using to broadcast and show o...

Shopify Plans and Pricing

We’re going to jump into the in’s and out’s of all the Shopify plans that are available to merchants. Whether you’re just getting started, ...

Agile Project Management: Scrum

In software development, many companies are successfully using agile methods to keep their projects flexible and to develop user-oriented so...

What is Shopify?

Shopify – What is it? You’ve probably heard of ‘Shopify’ many times before. Amongst friends talking about their businesses around the dinne...

The ABC’s of API’s

We’re here to explain the basics of what API’s are. You’ve surely heard of this term if you use any kind of E-Commerce tool. The reason it ...

Serverless Computing in E-Commerce

What is serverless computing? Serverless computing is a trend that has been getting more and more popular, which is why it is such a top of...

Customer Lifetime Value – How can I improve it?

Customer Lifetime Value is an incredibly important and useful tool when trying to gauge your businesses present and future success. You may...

Progressive Web Apps (PWA) in E-Commerce

Progressive Web Apps (PWA) are one of the most important topics when it comes to creating a mobile App and building some form of representat...

The Advantages of Microservices with GraphQL in E-Commerce

The meaning of Microservices and GraphQL We’ve all heard of the term Microservices before. It’s been part of the E-Commerce international w...

The Benefits of Customer Segmentation with the RFM model

We just love a good customer, don’t we! But, what makes a good customer? Is it that they shop with us often? Is it because they support eac...

Subscriptions Done Right

Subscriptions Done Right Introducing new sales techniques into your business can be daunting. It’s important to fully understand what it is...

Especial Is Now A Certified Shopify Plus Partner

Especial Is Now A Certified Shopify Plus Partner Especial, a digital agency specializing in E-Commerce, officially becomes a Shopify Plus C...

Shopify Plus – Worth the Upgrade?

Shopify Plus – Worth the Upgrade? It’s the main question when it comes to Shopify Plus is – ‘’How is it better than “standard” Shopify. Als...

Customer Lifetime Value – What is it & How to Calculate

Customer Lifetime Value – What is it & How to Calculate Welcome to Math class. No, we’re just kidding (not kidding). Let us start by sayin...

Headless Commerce – What is it?

It’s a term that I am sure you have heard of time and time again. You may have read about it in your latest ‘Bizarro Devs’ monthly newslette...

Shopify Plus Cost of Ownership

Shopify Plus Cost of Ownership When deciding which E-Commerce platform you want to choose, the cost of said platform is often one of the bi...

Why You Should Choose A Custom Theme For Shopify (Plus)

Why You Should Choose A Custom Theme For Shopify (Plus) Well, hmm, why should you? When choosing a design for your Shopify website, you es...

How to Gain an Edge by Creating a More Reputable Online Shop

How to gain an edge by creating a more reputable online shop The online market can be a place of wonder, but it can sometimes be a scary pl...

Shopify App Development – Let's look at Cost & Process

What are Shopify Apps? Shopify Apps allow Shopify merchants to add more functionality to their Shopify online shop. There are thousands of ...

Headless CMS: 5 Reasons Why

Headless CMS: 5 Reasons Why CMS stands for Content Management System. It is an application used for web development that allows creators to...

10 E-Commerce Trends To Look Out For In 2022

10 E-Commerce Trends To Look Out For In 2022 It’s the push and pull. The to and fro. It’s the thing that feels like a bit of a tug of war. ...

6 Things We Learned in 2021 – A Year in the Life of Especial

6 Things We Learned in 2021 – A Year in the Life of Especial It’s been a whirlwind of a year, hasn’t it? For a multitude of reasons, the g...

Freelancer VS Agency – What’s the right choice for me?

Freelancer VS Agency – What’s the right choice for me? We’d like to start by saying that we will be fully transparent here. We understand ...

The Advantages of Shopify Plus

The Advantages of Shopify Plus Shopify themselves say: ‘Commerce is what we do best.’ Well, let’s put that to the test, shall we? It’s ab...

10 Exemplary Headless Online Shopping Experiences

10 Exemplary Headless Online Shopping Experiences Regardless of which E-Commerce service platform these companies are using, one thing is f...

Surviving in E-Commerce – The Advantages of Being Different

How to Survive in E-Commerce – The Advantages of Being Different It shouldn’t be a pipe dream to want to be different, to stand apart from...

Shopify Automation

SHOPIFY AUTOMATION Shopify automation is a big deal when it comes to having a store that's efficient and autonomous and I dare to say it's ...

How we used Sanity to Update our Company Website

How we used Sanity to Update our Company Website I recently had the opportunity of updating our company website, the very one you are readi...

The cost of Headless Shopify

We’ve often shouted from the rooftops about the many advantages there are when combining a headless tech stance, with an E-Commerce platform...

E-Commerce Terms – Time to Simplify!

E-Commerce Terms — Time to Simplify! Let’s reduce complication and add comprehension! Here are ten terms that we’d like to tackle! We all ...

Accessibility on the Internet

Accessibility on the Internet What does it mean for a website to be accessible? It means that the content of the website is available, and ...

PIM – what is it?

PIM – what is it? It’s smooth sailing when Captain PIM is on board! The whole point of implementing a Product Information Management (PIM)...

Headless CMS – What is it? A short and sweet explanation

Alright, let’s break it way down. Firstly, what is ‘Headless’? This term, put very simply, is the act of decoupling your front-end customer...

Choosing On-Premise vs Cloud E-Commerce platforms

Choosing On-Premise vs Cloud E-Commerce platforms We recently shared a few tips & tricks on how to set up an online store. We thought it sm...

Newly revamped Especial website

Our revamped headless website is looking immaculate We’ve spent a lot of time and poured our hearts into creating our newly designed ‘Espec...

Shopify's Stores 2.0 Feature – Everything You Need to Know!

There’s always a slight hush that goes through the tech world whenever Shopify announces it's got something new up its sleeve. We’ve heard r...